City Name Change
Summary
Daytona Beach Shores voters are heading to the polls to decide if the city should get a brand new name. If it passes, expect a pricey overhaul of all official city signage, logos, and paperwork.
At a glance
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Impact analysis
Local taxpayers will likely foot the bill for updating all city logos, signs, and official paperwork.
Marketing firms or consultants hired to handle the massive rebranding effort.
Residents and local business owners who will deal with the confusion and hassle of updated addresses and paperwork.
Mentions & discussions (1)
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